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Video game subscriptions support 110-MW solar project buildout in Texas

By Kelly Pickerel | July 30, 2026

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SuperPower, a platform that lets gamers earn rewards while helping bring new clean energy projects online, today announced its participation in an agreement supporting the new 110-MW Three W Solar Project in Hill County, Texas.

Ever.green, a clean energy marketplace that helps organizations participate in the energy transition, facilitated the transaction. Developed by Mitsui & Co., the project will add new renewable energy capacity to the ERCOT grid while supporting local economic development in the surrounding community.

SuperPower helped turn gamers into one of the world’s newest clean-energy buyers. Through player subscriptions, thousands of individual gamers collectively backed new renewable energy capacity using a virtual power purchase agreement structure normally only feasible for hyperscalers, utilities and Fortune 500 procurement teams.

“Gaming has always been about choice: what world you enter, how you play, who you play with, and what you unlock along the way,” said Ryan Cameron, CEO of SuperPower. “SuperPower adds another choice: to make your gaming part of something bigger. Through our platform, players can earn rewards while helping bring new clean energy onto the grid. Three W is only the beginning. Our goal is to help gamers become a new force for clean energy.”

“Our work with SuperPower is the latest example of the innovative ways Ever.green can offer buyers of all kinds and all sizes a way to support new clean energy projects,” said Liz Pearce, CRO at Ever.green. “We’re thankful to all the players who are taking part in this effort to deliver new, clean energy that supports a local Texas community.”

The 110-MW project has recently begun commercial operations and will generate approximately 280,000 MWh of clean energy annually. It’s strategically located on non-critical farmland, and uses low impact land management practices like sheep grazing for vegetation control.

News item from Ever.green

About The Author

Kelly Pickerel

Kelly Pickerel has more than 15 years of experience reporting on the U.S. solar industry and is currently editor in chief of Solar Power World. Email Kelly.

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