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Op-Ed: How distributed generation solar is meeting America’s energy demands

By Bri Bruce, Senior Director of Marketing, Ampacity | June 5, 2025

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Demand for electricity is rising — and quickly. From data centers dedicated to artificial intelligence and cryptocurrency, to the electrification of domestic manufacturing and transportation, power needs are predicted to rise to new all-time highs. The National Electrical Manufacturers Association reported in a recent study that U.S. electricity demand is projected to grow 50% by 2050, driven by data centers and electrification. 

Credit: Ampacity

So, how will our nation meet this demand, affordably and quickly?

The answer is not straightforward, and to date, our track record has not been stellar. According to the Solar Energy Industries Association, electricity supply has not kept up with demand over the past decade. Electricity prices increased 20% from 2020 to 2023, due to a lack of supply and needed upgrades to America’s transmission and distribution network.

As we navigate a shifting global trade environment, strained supply chains, and the lingering threat of inflation, all eyes are on deployment, both of new generation and the grid infrastructure needed to support it.

All-of-the-above energy?

The realities of spiking electricity demand has policymakers and investors alike speaking in terms of an “all-of-the-above” energy strategy. Grid operators like PJM have created fast-track interconnection pathways to shore up supply, capacity auctions are sending crystal-clear market signals and longstanding plans to decommission power plants are being reconsidered. 

But while all electrons may serve the same function, different types and sizes of generators face very different timelines. For instance, units 3 and 4 of the Vogtle nuclear plant in Georgia took 15 years to build. Lead times for gas turbines from leading OEMs can stretch more than five years. Coal plants are rarely economical to run, and there are none that are currently in development in the United States.

Solar and energy storage are lower cost and twice as fast to deploy compared with competing types of generation, but large solar and storage projects still linger for years in choked interconnection queues and permitting processes. How can we make more progress towards adding generation capacity that will meet the moment?

Distributed generation solar should be part of the solution

Renewables are undoubtedly one of the most rapidly scalable and cost-competitive ways to deliver power. These technologies are quicker to deploy than nuclear or natural gas, and their supply chains are far more robust.

Distributed generation (DG) or “middle market” solar assets, in particular, are a stand-out solution. DG projects have a less significant impact on overloaded electrical grids, they spend less time in interconnection queues, providing states with a viable and affordable option for meeting rising energy demands. Solar projects that interconnect with utility infrastructure at lower voltages, such as at most community solar plants, can also help avoid costly upgrades to substations and transmission lines.

Beyond meeting power needs, DG solar projects create jobs in construction, installation, operations and maintenance, and of course, reduce pollution, unlike carbon-emitting generation sources. This strengthens local communities and ensures a healthier environment for generations to come.

The promise of community solar 

In a few states, community solar farms already provide low-cost clean power and optionality for retail electricity customers at scale. Community solar policy has enabled gigawatts of solar capacity year over year, with a substantial 35% surge in growth in 2024, led by New York, Maine and Illinois. In light of spiking electricity demand and a crisis of affordability across the country, more states are in the process of introducing community solar as an option for their ratepayers. 

A recent analysis by the Coalition for Community Solar Access (CCSA) highlights the benefits that community solar provides beyond the inherent megawatt hours of clean power. CCSA reports that community solar could unlock more than $120 billion in economic activity nationwide. Each gigawatt of community solar can support more than 18,000 local jobs and generate $2.8 billion in state economic activity, according to CCSA’s findings.

Speed and efficiency are key

Building renewables projects, albeit much faster than other generation sources, is nevertheless quite an undertaking. Navigating real estate and land leases, overcoming permitting hurdles and managing supply chain issues can all impact how quickly projects are placed into service. That’s why bringing speed, precision, and quality to small-scale and middle-market solar development is so critical. 

Although the core components — such as modules, inverters and trackers — attract the most attention, every aspect of renewable energy project construction can be optimized. For instance, consider the sheer amount of labor it takes to construct even a mid-sized community solar farm. Solutions that simplify fieldwork, streamline construction processes and can be repeated across full portfolios of small-scale solar projects are critical for accelerating capacity additions.

As demand for power continues to rise, driven by the expansion of data centers and advanced manufacturing facilities, the need for efficient, scalable energy solutions has never been greater. By making small solar projects repeatable and efficient to execute at scale, we can add capacity faster and smarter, meeting growing demand without letting go of our climate goals.


Bri Bruce is the Senior Director of Marketing for Ampacity (formerly RPCS). She joined the company in 2017, and since that time, has led the company’s internal and external marketing functions, shaping the company’s overall strategy while overseeing content creation, digital initiatives, social media, and public relations.

Comments

  1. Solarman2 says

    June 8, 2025 at 1:11 pm

    “Electricity prices increased 20% from 2020 to 2023, due to a lack of supply and needed upgrades to America’s transmission and distribution network.”

    This electricity rate increase is NOT level across the U.S.. For instance, one article has California electricity rates increasing from 2019 to 2024 at 47% an average of 9.4% YoY. This is why the skepticism of States that rely heavily on Hydro from Canada, coal fired and gas fired generation are declaring cheap electricity rates and “no increases”. What goes around, comes around. As mandates and geopolitics pushes the grid decarbonization narrative World wide, electricity rates ARE going to continue to rise as more infrastructure that has been sorely needed for some 60 plus years, as well as accommodating new data centers for bit coin, and AI server farms for “cloud data” centers and services. Now, add to that an evolution of moving from fueled transportation to electric transportation and one has to find generation and transmission capacity to substitute for fueled 29 Quadrillion BTUs per year used now.

    One can see a trend to bring back modular generation IV SMR/MSR reactors on site of large commercial, Industrial and data server farms, with perhaps huge utility scale BESS facilities for distributed micro-grids to handle the needs of the entity with only “thin wires” to the local/regional grid. Electric Utilities may fall to distributed large scale companies becoming the main resource for grid services in a digitalized day ahead EaaS grid operation, sooner than later. Take away, regional and local smart BESS will become the system of choice for distributed systems and instead of “generate on demand” the national grid will be interconnected and actually “breathe”, energy storage biased when grid demands are low and energy dispatch biased when grid demands are high.

    Reply
  2. Mark Norton says

    June 7, 2025 at 11:02 pm

    You are, inexplicalbly, ignoring residendial and commercial rooftop. This obvious solution to increasing distributed generation is cost dffective on many levels. Making power for your neighbors eliminates the costs of adding trahsnission and distribution. Making and storing power for self-use reduces dependency on the local, and regional grid. The specious arguments about cost shifting completely miss the incredible savings from just making power on every flat and exposed roof. It’s part of the solution, and a part self-funded for the most part by the entity owning the roof.

    Reply

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