On a November 2 earnings call, ADT announced it is restructuring its solar business it acquired from Sunpro in 2021. ADT Solar will be “focusing on the top performing markets and rationalizing the overhead and infrastructure of the business accordingly.”
ADT said its total solar revenue for Q3 2023 was $58 million, down 68% compared to Q3 2022. The company said the drop was driven by lower installations and weaker sales performance.
The company identified that 16 out of 38 branches made up approximately 70% of its sales volume and plans to close the 22 that weren’t performing as expected. ADT says it still expects to be a Top 10 residential solar player by volume in 2024.
Screengrab of the earnings call
The 16 branches remaining open:
- Atlanta
- Chicago
- Cincinnati
- Columbus
- Destin
- Germantown
- Houston
- Jacksonville
- Kansas City
- Miami
- Peoria
- Richmond
- St. Louis
- Tampa
- Temecula
- Carlsbad
The 22 branches closing:
- Albuquerque
- Brownsville
- Charleston
- Charlotte
- Dallas
- Denver
- Des Moines
- El Paso
- Fresno
- Greenville
- Las Vegas
- Little Rock/NW Arkansas
- Lubbock
- Mandeville
- Oklahoma City
- Omaha
- Phoenix
- Raleigh
- Sacramento
- San Antonio
- Savannah
- Valdosta
In a post on LinkedIn, ADT Solar president Jamie Haenggi addressed current customer concerns.
“As we refine our focus, we remain committed to our existing customers, ensuring their projects reach completion,” Haenggi said.
I am a current customer.they told me the system would take up 57% of my electric usage.
Itt has produced less than 10% I have recently went to my electric company to get usage print outs and about to contact an attorney cause I get no response from contacting ADT.
After looking at the list of closing sites, I have to have to ask why are some of these low performing? Seems to me they have a product quality or a installation quality issue.
We chose ADT solar based on name recognition and after18 months we are still without a working system. Now with the closure there is no hope of completion, and it is now time to start looking for an attorney. The company revenue is down because they have a reputation in the Solar space now as scam artists with poorly performing product and nonexistent service. We are now paying a month fee for the installed nonfunctioning system after enduring a summer of $800.00 electric bills on top of their billing. I wish we has researched their reputation in the solar space before engaging with them. They have a 1-star rating on yelp, and many stories of forged contracts, failed systems and FB pages dedicated to them and the complete and utter lack of service.
Hi Melissa,
Sorry for the trouble. If you want to respond with your service area, another installer may be able to help you. https://www.amicussolar.com/our-member-owners/ may be a good resource to find a reputable installer in your area.