By Ali McBride, Aurora Solar
Stop us if you’ve heard this before: The market for solar installations is extremely competitive. Companies in the industry have to do everything they can to get a leg up on the competition.
But many installers are missing a relatively easy way to generate new business: creating the best possible customer experience. Creating this experience involves educating new prospects, setting clear expectations, and delivering promised results.
Creating a great customer experience is easier said than done, especially with uncertainty around supply chain, permits, and rate structures. The key to referrals is making your customers *want* to brag about their solar experience. Doing that at scale is tough!
Wow. Thank you for the tips! We’ve actually been struggling with leads for the past weeks so this post is really helpful. We are hopeful that we increase our numbers this week 🙂