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WattFlow launches new proposal software for C&I energy storage, microgrids

By Kelsey Misbrener | October 6, 2025

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WattFlow, a new software platform for C&I energy storage and microgrid sales teams, has officially launched. Designed to streamline project qualification and proposal creation, WattFlow enables sales professionals to generate accurate, customer-ready proposals in less than ten minutes.

Traditionally, sales teams in the C&I storage market face long delays waiting on engineering support to model load profiles and size systems. WattFlow addresses this challenge by combining sample load profiles, AI-assisted system sizing and clean proposal outputs into a single platform. The result: faster sales cycles, improved customer engagement and a more efficient handoff to engineering teams when projects advance.

“C&I projects are complex and often stall at the proposal stage,” said Michael Pelzar, founder of WattFlow. “With WattFlow, sales teams can present technically sound, financially compelling proposals within minutes. That speed builds trust, accelerates conversations and helps our industry move more projects forward.”

Platform Highlights

  • Rapid Qualification – Identify and prioritize viable opportunities without extensive engineering support.
  • AI-Assisted Sizing – Automated recommendations for system configuration and project economics.
  • Sample Load Profiles – Pre-built templates to kickstart proposals when customer interval data is unavailable.
  • Customer-Ready Outputs – Clear, professional proposals tailored for decision-makers.

WattFlow arrives as demand for C&I energy storage grows rapidly in markets like New York, California, Massachusetts and New Jersey — driven by peak-shaving, resilience requirements and evolving incentive programs. By equipping sales teams with faster tools, WattFlow positions integrators, EPCs and distributors to capture more of this expanding market.

WattFlow is now available. Subscription tiers are designed to scale from independent sales professionals to enterprise-level organizations.

News item from WattFlow

About The Author

Kelsey Misbrener

Kelsey Misbrener is currently managing editor of Solar Power World and has been reporting on policy, technology and other areas of the U.S. solar market since 2017.

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