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SEIA launches new grassroots solar advocacy website, advertising campaign

By Kelsey Misbrener | April 21, 2025

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The Solar Energy Industries Association (SEIA) has announced the launch of Solar Powers America, a new grassroots advocacy platform to empower Americans to stand up for strong solar policies.

With both chambers of Congress gearing up to return to Washington to negotiate a budget reconciliation package, SEIA is mobilizing people in communities across the country to influence the conversation in Washington. SolarPowersAmerica.org enables Americans to contact their representatives to urge support for the federal tax credits that fuel America’s robust energy and manufacturing economy.

“Solar and storage are driving American energy and AI dominance, supporting thousands of good jobs, lowering energy costs, and delivering historic manufacturing investments,” said Abigail Ross Hopper, president and CEO of the Solar Energy Industries Association (SEIA). “Cutting federal clean energy tax credits would increase household electric bills the very next day. Now is the time for Americans to make their voices heard as Congress gears up to negotiate a budget package that could increase energy costs and stall America’s fastest-growing energy technologies. Solar Powers America will help them to do just that.”

Alongside the debut of Solar Powers America, SEIA is launching a new advertising campaign targeting key Congressional districts. The campaign encourages constituents to contact their lawmakers through SolarPowersAmerica.org and outlines what could be at risk if federal energy incentives are repealed.

Solar Powers America will serve as the hub for all of SEIA’s federal and state grassroots advocacy moving forward.

News item from SEIA

About The Author

Kelsey Misbrener

Kelsey Misbrener is currently managing editor of Solar Power World and has been reporting on policy, technology and other areas of the U.S. solar market since 2017.

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