Demand IQ has announced the launch of consent-based marketing through its partnership with ActiveProspect. The combination of AI-powered marketing and sales technology with TCPA-focused compliance capabilities is a first for the solar industry.
The new partnership between Demand IQ and ActiveProspect creates increased lead flow and enhanced sales and marketing automation for solar providers, while also ensuring compliance with the Telephone Consumer Protection Act (TCPA). By taking advantage of this partnership, solar providers that are currently using Demand IQ and ActiveProspect can now receive a TrustedForm certification indicating a homeowner’s consent in Stella, Demand IQ’s interactive lead funnel. This feature is now available to any Demand IQ customer who signs up with ActiveProspect.
Demand IQ’s solar marketing and sales platform increases revenue and reduces soft costs by automating the customer-acquisition process in the clean-tech industry using conversational AI. The platform includes a white-label-ready virtual solar consultant that instantly calculates solar panel system size and pricing information using satellite data to give solar shoppers an easy and transparent estimate.
“We see this new partnership as the next step in our mission to bring the best possible sales enablement to the solar industry,” said Marc Roudanez, director of sales and partnerships at Demand IQ. “Now solar providers can utilize Demand IQ’s best-in-class AI-based sales and marketing system with the assurance of regulatory compliance through our partnership with ActiveProspect.”
ActiveProspect’s comprehensive product suite empowers companies across industries to take real-time action on their leads, protect themselves from litigation by documenting proof of consent and save money by providing new levels of data insights and control.
“This partnership aligns with our philosophy of only integrating with best-in-class home service platforms,” said Ruben Ugarte, national director of home services and clean technology at ActiveProspect. “We look forward to a long and productive relationship with Demand IQ, offering solar installers nationwide an optimized solution to the challenges of generating leads while remaining TCPA compliant.”
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