By Jon Franke, Aurora Solar
Potential solar power customers are becoming more savvy every day. They do their research, get multiple estimates, and make sure they compare apples-to-apples with all those estimates.
In a market like this, separating your offer from the others can be difficult. One strategy companies are turning to — and customers are increasingly asking about — is production guarantees. In this blog we’ll take a look at production guarantees, why you should offer them, the potential risk factors, and what you need to make sure you meet them.