Urjanet announced that is has launched Utility Data for Solar, a Data-as-a-Service solution that provides on-demand access to residential and commercial energy usage, cost, and location data from more than 750 electric utilities in over 15 countries. With the launch of this new service, solar providers can now leverage sophisticated tools to accelerate solar adoption and drive progress toward a cleaner energy future.
While solar has displayed steady growth over the past decade—SEIA estimates an annual industry growth rate of 59%—recent developments threaten to slow its expansion. The current administration’s steep 30% tariff on imported solar panels is expected to drive higher prices and slow adoption of solar installations. As a result of the tariff, research firm Wood MacKenzie projects a 10 to 15% reduction in growth of U.S. residential, commercial, and utility-scale solar over the next five years.
On top of new legislative challenges, the industry has faced high and growing customer acquisition costs over the past few years. According to GTM Research, customer acquisition costs on average now represent a disproportionate 17% of the total system cost.
To overcome these looming challenges, Urjanet Utility Data for Solar provides sales insight for solar installers, brokers, marketplaces, financiers and software providers to help get adoption back on track. With access to historical monthly energy consumption and demand, cost, and location data directly from more than 750 electric utilities, Utility Data for Solar will enable solar providers to:
- Accelerate sales cycles and prioritize the right leads
- Streamline and enhance the customer buying experience
- Build tailored and accurate proposals that customers can trust
Urjanet Utility Data for Solar enables a more cost-effective, customized approach to selling solar systems that allows vendors to effectively focus on the needs, requirements and situation of each residential or commercial buyer.
“At our very core, supporting a clean energy economy with innovative solutions has always been Urjanet’s goal,” said Sanjoy Malik, CEO at Urjanet. “With Utility Data for Solar, we’re excited to advance renewable energy agendas across residential and commercial sectors by providing tools to streamline opportunity assessment and sales processes.”
Solar vendors and customers alike benefit from the ability to easily access accurate energy data. Industry-leading marketplaces like EnergySage agree there is a significant market opportunity to accelerate solar adoption by leveraging historical energy spend and consumption data.
“By enabling faster and more accurate ROI forecasts, utility data could play a valuable role in empowering more widespread solar adoption and accelerating healthy industry growth,” said John Gingrich, senior vice president of strategic partnerships at EnergySage.
Corporate sustainability agendas are also making significant progress with the help of Utility Data for Solar.
“Renewable energy projects like solar are a key component of the Cox Conserves program, helping us offset more than 102,360 tons of carbon since 2007. This reduction is a key step towards the Cox commitment to be carbon neutral by 2044. Urjanet Utility Data has been a critical tool to pinpoint the highest priority sites for installation and to see the impact of our investments year over year,” said Keith Mask, vice president of environmental sustainability at Cox Enterprises.
By offering on-demand, accurate, and complete energy usage, cost and location data from more than 750 utilities, Utility Data for Solar aims to bring an automated, streamlined process to existing and emerging solar markets worldwide.
News item from Urjanet