RGS Energy, one of the original U.S.solar installation companies since 1978, has realigned its operations to best serve the company’s customers, including traditional solar and POWERHOUSE in-roof shingle customers.
The company announced it is transitioning away from traditional residential solar installs, instead focusing on the 3.0 version of Dow’s POWERHOUSE solar shingles. RGS Energy will continue its traditional commercial installation efforts.
“Since securing our exclusive worldwide license for POWERHOUSE last October, our belief in the size of the market opportunity and potential for substantially growing shareholder value has strengthened,” said RGS Energy CEO Dennis Lacey. “Over the last six months, we have secured relationships with supply chain partners, engaged with professional roofing contractors, commenced the UL certification process, and initiated our marketing plan. Now more than ever, we believe POWERHOUSE represents a major game-changer for RGS, and the time has come to realign our organization and focus on this opportunity.”
The strategic realignment has scaled back the company’s residential solar homeowner business. While RGS has made progress in growing solar sales and backlog, growth has not met initial company expectations. The realignment reduced the number of outside sales personnel. RGS plans to maintain the areas of core competencies meeting expectations, such as its e-sales call center and commercial sales organization.
“For us, POWERHOUSE not only represents a significant change in product mix, but also how we go to market,” said Lacey. “We can now leverage more cost effective and operationally efficient business-to-business sales channels. Further, with its advanced, patented intellectual property and lower manufacturing costs than prior generations, POWERHOUSE 3.0 will be a major market differentiator for RGS, creating favorable high competitive barriers to entry that we’ve never enjoyed with our traditional solar business.”
News item from RGS Energy
Sadly the RGSPower website won’t come up, no specs can be found (googled & binged) and no hint of potential pricing. From the few images of what the 3.0 version is supposed to look like (can’t be sure if they are actual 3.0 installed panels (again google images) they don’t appear like anything I would want to put on my home in NE Ontario, Canada (too many snow & ice catch points). Compared to the Exasun in Netherlands who at present makes not only the nicest looking solar roof system it’s also extremely efficient and quite price competitive. REF http://exasun.com/?lang=en
April-4-2018 Article on RGS seeking an additional $10 Million to commercialize the PH 3.0, so this is not a “Market Ready” product as yet and still not UL certified.
Might make for a good article comparing the different Solar Roof Shingle systems available on the market today as many would certainly be interested in such compared to using conventional panels and as new building codes are coming which will also include Net Zero and Self Power Generation sections (in Canada, Netherlands & other EU Nations that I know of) apparently US was ? is ? – no longer sure due to EPA and other changes in US Administration lately.
Here’s a story we did on two solar shingle companies: https://www.solarpowerworldonline.com/2016/12/dont-wait-tesla-solar-shingles-already/