6. September 2012: Solar Soars In NYC
Assistant Editor Steven Bushong authored the cover story “Solar Soars in NYC,” about a bed-and-breakfast in Manhattan that had integrated solar panels directly into the building and suggested the use of more descriptive cover headlines (see headlines left) to help readers navigate the issue more easily.
The Ecotech Institute made the cover, too, with its solar-job training program (and their cool-looking lobby), as well as an article about a company that ended up going out of business a mere months later, but still had good ideas to contribute (hey, what can we say? We work in a fast-changing industry — it happens.) It also marked the debut of our Future of Financing column collaboration with Reznick Capital Markets Secruities and their talented team (particularly Rob Sternthal, its president). The first contribution concerned the fate of the U.S. solar market in the post-1603 grant era.
7. November 2012: The Capitalist Case for Solar
The most visually stunning cover Editorial Director Frank Andorka’s seen in his 18 years in the business (thanks to talented graphic artist Mark Rook). Designed to look like an Ayn Rand novel cover, the cover story by Peter Lynch of the Principal Solar Institute posits that, despite its false reputation, solar energy is completely compatible with a free-market economy.
Our Inverter Insider section (which had migrated from a department to a feature by then) featured an article by Solectria Renewables explaining how inverter manufacturers needed to mitigate the noise and harmonic dissonance in inverter applications, and the Solar Energy Industries Association (SEIA) and Vote Solar released its report naming the Top 20 U.S. companies who were adopting solar fully throughout their entire organizations.
It also marked the premiere of our training column with our partners at MAGE Solar. The first one dealt with how to choose an accredited solar training program, as well as our state-by-state breakdown of policy debates. Annie Lappe of Vote Solar penned our first one, featuring Arizona.