In addition to environmental and economical benefits, investing in solar parking structures can provide companies with public relations advantages as well. In a world where companies across the globe are making efforts to go green and public figures are voicing their opinion on the environment, implementing a solar power solution can generate a positive response from customers, which can ultimately improve a company’s market position.
In February, ProtekPark Solar began the foundation installation of two solar parking canopies at the Manahawkin medical office building. The project was designed to provide a functional platform for the facility to improve its energy efficiency and reduce its carbon footprint.
The motivation behind this project was not just environmental. By installing the solar canopy, the medical office was able to improve its public image by showcasing a clean and attractive solution that looked aesthetically appealing, was highly functional, protected vehicles from extreme conditions and improved the lot’s environmental impact. The project showed a commitment to renewable energy, one that likely resonated with those who shared that same passion.
While the PR benefits are easy to obtain once the project is completed, it’s important to ensure a timely project. Had the installation taken considerably longer than planned or gone over budget, the project may have actually cast a negative shadow over the organization, rather than painting it in a positive light.
The medical office called the installation “surprisingly smooth and well executed” and it can now enjoy the benefits of its solar parking lot solution.
ProtekPark Solar
www.protekpark.com
Tell Us What You Think!